AI Vendor BAA Check

Does LivePerson Conversational Cloud sign a BAA?

Only on some plans or setups

LivePerson's security page says it executes BAAs with HIPAA-covered entities. No LivePerson page says whether its generative AI or AI agent features fall under that BAA.

Based on 3 sources, all from LivePerson unless marked.

Business associate
LivePerson
Tool
LivePerson Conversational Cloud
Plans with a BAA
Conversational Cloud (enterprise contracts)
Checked
Some plans only
LivePerson signs only for the plans listed.

By plan

PlanBAAHow to get itConditions
Conversational Cloud (enterprise contracts)Signs a BAAThrough salesThe security page lists 'HIPAA via Business Associate Agreement (BAA)' and says LivePerson executes BAAs with HIPAA-covered entities. It does not name plans or a request process, so the path is assumed to go through the sales contract. Business associates (as opposed to covered entities) are not mentioned.[1],[2]

Are the AI features covered?

Vendors often sign a BAA for the core product but leave some AI features out. Here is what LivePerson says about each one.

AI featureUnder the BAADetails
Generative AI / AI agents / healthcare chatbotsNot statedThe healthcare page promotes AI agents and chatbots and claims HIPAA-compliant handling of patient data at platform level. No page says the BAA covers generative AI features or LLM providers.[1],[3]

Customer support AI that offer a BAA

  • AdaBAA on: Enterprise contracts (Ada is sales-led)Some plans only
  • Freshdesk / Freddy AIBAA on: Freshdesk, Freshchat (standalone), Freshcaller, Freshdesk OmnichannelSome plans only
  • Intercom FinBAA on: Fin workspaces (Fin AI Agent standalone), Intercom ExpertSome plans only
  • Jotform AI AgentsBAA on: Enterprise, GoldSome plans only
  • Kustomer AIBAA on: Enterprise or Ultimate with HIPAA add-on packageSome plans only
  • Salesforce Agentforce / EinsteinBAA on: Salesforce contracts with a signed BAA naming HIPAA Covered ServicesSome plans only

All BAA-ready alternatives to LivePerson Conversational Cloud

Sources

  1. Security | LivePersonLivePerson, Trust center. Checked Oct 11, 2026.
  2. Enterprise-Level Security with LivePersonLivePerson, Trust center. Checked Oct 11, 2026.
  3. Conversational AI in Healthcare | LivePersonLivePerson, Documentation. Checked Oct 11, 2026.

A signed BAA is necessary but not sufficient for HIPAA compliance, which also depends on configuration, access controls, and your own policies. Verdicts summarize the vendor's own published terms as of the date checked; confirm with the vendor and your counsel before sending protected health information. Not legal advice.